“Brazil Worldcup” – Cruzcampo Beer integrated campaign

After winning the Euro UEFA 2008 and 2012 along with the 2010 South African Worldcup, a 2014 exhausted and victorious Spanish football team traveled to Brasil to participate in the next Football Worldcup. The national team sponsor Cruzcampo, a Spanish Heineken group beer brand asked us to come up with a emotional campaign to cheer up the team. At the end, the Spanish team lost but they were welcomed back home as national heroes.